20 tried-and-true products to prioritize on your baby registry

Real parents back these products up with glowing reviews.
This article is sponsored by Target. Thank you for supporting the brands that support Motherly and mamas.
Whether you’re a first-time parent or expanding your family, one thing is true: There are always new baby products to discover. From simplifying your daily schedule to creating more space for meaningful memories, the best baby products can truly improve your parenting experience.
But don’t just take our word for it. As the go-to destination for thousands of parents, Target is home to tried-and-true baby products with hundreds of 5-star reviews.
You deserve to feel peace of mind about the products you add to your baby registry—and Target takes that seriously. With the exclusive Year of Benefits program through Target, you can return anything from your registry for one full year after your baby’s due date. So, if an item isn’t right for you after all, you can still find the product that is. (And that’s just the start of the perks you can expect with Target’s Year of Benefits!)
Here are 20 baby products that are perfect for your baby registry—and glowing reviews from parents and caregivers vouch for them all…
Start your Target baby registry today and enjoy months of perks with exclusive Year of Benefits.