16 Target best-sellers we’d never regret adding to our carts

With budgets tightening, we can't just toss anything into those cheerful red carts.
We independently select and share the products we love—and may receive a commission if you choose to buy.
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There’s no denying it–Target will forever have us in its clutches. It’s where we go to wander the bright aisles, fill our carts with new treasures, and inevitably spend more than we planned. The numbers are staggering–according to data from Numerator for Business Insider, U.S. households spent an average of $2,278 at Target in 2022.
But with budgets tightening, we can’t just toss anything into those cheerful red carts. (I mean, our kids’ berry habit alone is about to start eroding their college funds. But at least they’ve started reducing prices on some groceries!) That’s why we’ve carefully vetted Target’s top sellers and reviewer favorites across clothing, home goods, and accessories for moms and kids. These products have either earned rave reviews from shoppers or made it onto our own must-have lists–or both.
The truth is, as much as we love Target, not everything is worth the hype. There are some items you’ll definitely want to skip, even if they’re having a major moment. But the picks on this list? Consider them Target’s greatest hits–the pieces that are genuinely well-made, versatile, and affordable enough to justify the purchase.
Whether you’re just grabbing the essentials or looking for a little treat for yourself, we’ve curated the Target best-sellers worth your hard-earned coin. Happy shopping!