10 best gender-neutral baby clothing brands you should know about

Stylish, durable and downright adorable.
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Whether you’re a soon-to-be mama who isn’t finding out your baby’s sex, or simply not interested in the pink and blue palettes that retailers can’t help but serve up, shopping for gender neutral baby clothes can be frustrating, to say the least.
But it’s 2022. Many brands have woken up to the tired construct of “boys’ clothes” and “girls’ clothes” and expanded lines beyond making a yellow onesie and calling it a day.
We’ve rounded up some of the most stylish, durable and downright adorable gender neutral baby brands out there along with some of our top picks to make life just a little bit easier. Check them out below!
Hanna Andersson
A brand that’s been knocking it out of the park for decades, the Scandinavian-inspired Hanna Andersson offers a fabulous selection of baby basics. Their tried-and-trues are available season after season in delightfully gender-neutral colors and patterns and crafted from oeko-tex® certified fabrics you can feel good about. We haven’t tested this claim but given their ability to stand up to hundreds of washings (and subsequent blowouts), we’d like to declare them the “most handed down baby clothes of all time.”
OshKosh
Owning a pair of OshKosh overalls is practically a baby mandate. Whether you opt to play on the classic or embrace the original, they’re the OG gender-neutral tiny uniform that never goes out of style.
Winter Water Factory
We’ve been obsessed with the bold and whimsical screen-printed styles from Brooklyn-based Winter Water Factory for well over a decade. Not only is every item crafted from 100% organic cotton and made in the USA, they also offer matching adult styles for the most ‘grammable mama + mini styling. The only challenge is deciding on a print!
Primary
The beauty of Primary is in the simplicity. Known for their bright, bold colors and reasonable price point, their logo-free basics are a baby capsule wardrobe at its finest. Each and every piece plays perfectly with others in the line to make dressing your budding fashionista easy-peasy.
Tenth & Pine
Founded by a SAHM with a Masters in Business, Tenth & Pine focuses on premium quality, function, comfort and simplicity. Thoughtfully crafted from premium, all-natural fabrics in sustainable factories with fair and safe working conditions for employees, made in the USA, gender-neutral designs check all the boxes.
Carter’s
Perhaps the most-shopped baby brand ever, Carter’s corners the market on affordable basics. Last year, they launched a new line called Little Planet that we’re seriously crushing on. Each of the timeless and earthy styles is sustainably made from GOTS certified cotton and perfectly suited for boys and girls alike.
TØY
Inspired by California’s commitment to organic products, TØY’s Norwegian founders hatched an idea was merge the best of minimalistic Scandinavian design with high-quality organic fabrics. The result? Timeless, gender-neutral, functional and safe baby clothes that are as safe for babies as they are for the planet.
Boden
Like the rest of British-born Boden’s high-quality line, their organic baby basics are well worth the investment. With thoughtful details like embroidery and appliques, they feel special without being overly pretentious.