16 minimalist baby brands you need to follow on Instagram—now
Double-taps for all.
Motherhood can be overwhelming, mamas—sometimes you just need to take a few moments to lose yourself in something minimal, simple, and beautiful.
We’ve rounded up our absolute favorite brands that embrace the “less is more” philosophy of design + function, even when it comes to all things baby. Whether you’re a minimalist mama or not, steal a few minutes for yourself today and join us as we take a dive down the rabbit hole of our favorite minimalist baby brand’s Instagram feeds.
We promise you’ll leave feeling calmer + more serene—and maybe even a little inspired!
1. Gathre
Luxuriously soft, waterproof leather mats with seemingly endless uses (think changing pad, play mat, beach blanket + more) in the most gorgeous minimalist prints and patterns you ever did see.
2. Comotomo
Silicone baby bottles that are simple, beautiful, + designed to mimic breastfeeding.
3. Baby Bjorn
When it comes to minimalism, the Swedes know how to do it right—from cradles + carriers to bouncers, high chairs, + more, these baby products are the true definition of form + function.
4. Clek
These car seats may have silly names, but there’s nothing funny about them. They’re ultra modern, ultra beautiful, and ultra safe.
5. Pehr
Be still our modern, minimalist hearts; this playfully sophisticated children’s decor makes us swoon.
6. Oeuf
The cribs, clothes + more from this modern lifestyle luxury brand could not be more stunning.
7. Primary
No labels, no sequins, no slogans—but these baby + kid basics are anything but.
8. Grimm’s
These natural, sustainable wooden toys inspire imagination and open-ended play…not to mention gorgeous Instagram pics.
9. Boon
This innovative brand has even found a way to make drying your bottles modern + stylish!
10. Pinch Toys
Designed with minimalism + creativity in mind, these handmade wooden toys use all natural materials to encourage play.
11. Stokke
Our love knows no bounds for this iconic Norwegian baby brand that puts minimalist form + function at the forefront of every product.
12. LouLou Lollipop
You didn’t know a teether could be so beautiful, did you?
13. Monte Design
If you’re looking for modern nursery furniture that doesn’t look like nursery furniture, you’ll 💜 this Canadian company’s design-forward pieces.
14. Pura Stainless
One bottle, six sizes, and five different lids—these stainless bottles are beautiful and functional.
15. Babyletto
Modern cribs, gliders + bedding that will make your minimalist-loving heart beat just a little bit faster.
16. Planet Box
Not exactly the 1980s lunchbox you remember, huh? Who knew lunch could be so beautiful? 😍